With the collective launch of the new lens ranges within Dixons, we were tasked with the creative development and project management for their point of sale lens cabinets.
Managing the entire project roll-out from brand engagement onwards, we delivered a cohesive POS solution for graded combinations of 24,000 units displaying 50 products in over 400 stores across 3 countries.
Dixons Carphone (DSG)
POS & FULFILLMENT
DESIGN + ARTWORK